In this series on content licensing strategy, I will walk you through the six steps necessary to be confident you have fully leveraged partner distribution through the Higher Education library channel. The principles and recommendations will apply to assessing and participating in other channels, such as the consumer channel, the corporate library channel or … [Read more...] about Six Steps to Developing a Higher Education Library Content Licensing Strategy
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Open for Business: Parker the Publisher
In my experience, publishers and distributors of digital learning content benefit from guidance in three critical areas: licensing strategy, new business access model creation, and new content publishing strategy. My desire to support content creators, large and small, across all media types from video, music, books, podcasts and more to grow their library … [Read more...] about Open for Business: Parker the Publisher