In this edition's Against the Grain, my Learning Belongs in the Library column features an interview with Dominic Broadhurst of Salford University. I asked Dominic to delve into course reading and textbook acquisition in the library post-pandemic. Click to read the complete article: Perspectives on Post-Pandemic Library Provisioning of Course … [Read more...] about Learning Belongs in the Library — Perspectives on Post-Pandemic Library Provisioning of Course Reading and Textbook Material
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Learning Belongs in the Library — Supporting the First-Year Research and Writing Experience
In this edition's Against the Grain, my Learning Belongs in the Library column is focused on the challenges first-year college students face tackling the basics of information literacy, database use, and the importance of multi-media assets in enriching entry-level college learning experiences. Click to read the complete article: … [Read more...] about Learning Belongs in the Library — Supporting the First-Year Research and Writing Experience
2021 In Review: My Four Critical Observations
My writing in 2021 was focused on new product development, publishing, and licensing strategy with an occasional thought piece on the intersection of platforms, business models, and negotiating strategy. This piece is a departure from form in that I would like to share my four most significant observations from 2021 in regard to the higher education … [Read more...] about 2021 In Review: My Four Critical Observations
Developing Content-Based Products for Learning and Research Part 8: Iterate
How many times have you heard a seasoned product manager describe their product failures as a learning experience? In job and client interviews, in podcast and press interviews, and over drinks at conferences, I told the story of an early product failure of my making. The specific product and the failure itself are less important than the larger lesson I … [Read more...] about Developing Content-Based Products for Learning and Research Part 8: Iterate
Developing Content-Based Products for Learning and Research Part 7: Go-To-Market
In part six of this series the concept of Product-Market-Fit was presented as a “market ready” product; that is a product that has the minimum necessary set of features and attributes required for a customer to begin using and/or begin paying. Of course this is not the end of product development (product improvement is iterative as will be discussed in part … [Read more...] about Developing Content-Based Products for Learning and Research Part 7: Go-To-Market
Developing Content-Based Products for Learning and Research Part 6: Product Market Fit and Minimum Viable Product
In part five of this series on new product development for content-based products for learning and research, I focused on the management of the road map. The overriding objective of carefully managing the road map is to ensure the delivery of a product that meets the most basic and essential requirements of a paying or using customer audience. If the road … [Read more...] about Developing Content-Based Products for Learning and Research Part 6: Product Market Fit and Minimum Viable Product