My focus is very specifically on supporting product managers tasked with building products that incorporate content, licensed or originally published, into learning and/or research solutions. My experience with bringing content and software and services together in solutions to support learners and researchers is the unique context and contribution of this series.
In this installment I focus specifically on the Higher Education library distribution channel and the various packaging and pricing access models you will need to consider and select from as you deploy your catalog in licensing. Remember, you can license all or part of your catalog into a mix of these business models and with a mix of the channel partners you have already identified.
My desire to support content creators, large and small, across all media types from video, music, books, podcasts and more to grow their library distribution businesses fueled my decision to launch my new enterprise: www.parkerthepublisher.com.